Sudbury’s Hideaway Pictures and the Motion Picture Corporation of American (MPCA) announced this afternoon that they’ve struck a multi-picture deal with nearly $100 million.
The three-year deal with MPCA will ensure an influx of film and television investment will flow into Northern Ontario over the life of the deal.
At 29 years old, MPCA has more than US$1 billion in worldwide revenue, including the “Dumb and Dumber” franchise, but also a thriving television division. Its subsidiary, Brad Krevoy Television, supplies family-based programming to the Hallmark Channel.
The deal with Hideaway and MPCA comes with three original movies in the“Flower Shop Mysteries” franchise being green-lit. The first film in the series, “Mum’s the Word,” was produced by Hideaway Pictures and Brad Krevoy Television. The Hallmark movie was also the channel’s most watched January premier.
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